Farewell to bad underwear days! A cheeky yet stylish send-off to ill-fitting undies as guests laid them to rest in the ‘R.I.P. Ugly Panties’ coffin, petals and all during the launch of Whisper Day & Night Protect that celebrates comfort and confidence.
There’s one drawer in almost every woman’s closet that holds a not-so-pretty secret: the stash of stretched-out, stained, and faded panties we keep just for our period days. We tell ourselves it’s practical, no need to ruin our favorite pairs with leaks, right?
But what if we didn’t have to settle anymore? What if this worn-out habit could finally be laid to rest?
That’s the bold question Whisper is asking women with its new campaign, RIP Ugly Panties. And they’re taking it a step further with a funeral event like no other.
Girls are already saying RIP
In fact, the movement is already picking up online. Creators and girls across Tiktok have started posting their own farewell videos and panty obituaries with dramatic, funny and relatable moments as they finally bid their goodbyes to their trusty (but tired!) period panties.
Why the sudden wave of RIPs? Many of them have already switched to Whisper Day & Night Protect and it’s up to 100% leak protection makes them feel they no longer need to hold on to stained or stretched-out underwear “just in case”. It’s a small but powerful shift as they move from compromising to confident.
Why We’re Saying Goodbye
For years, we’ve been conditioned to expect leaks and stains during our period. It’s why so many of us save a drawer of “ugly panties” for those dreaded heavy-flow days. We wear them not because we love them, but because we don’t trust our pads to protect us.
The truth is, this coping behavior has become so ingrained that many of us have stopped questioning it. Of course we’ll wear the ratty pair. Of course, we’ll avoid white or cute underwear when we’re on our period. That’s just life, right? Wrong.
With the launch of Whisper Day & Night Protect, a new pad that offers up to 100% leak protection, the brand is challenging women to stop settling and start expecting more from their period care. Whisper’s 28 cm long pad is designed to protect you through even your heaviest flow days and nights, so you can finally wear what you want with confidence.
The Funeral We Didn’t Know We Needed
To mark this cultural shift, Whisper invited women to a one-of-a-kind funeral for ugly period panties that began with a wake, a eulogy, and ended with a ceremonial burial.
The event took place on June 22, 2025 at The Vibe, Pasig and it was nothing short of empowering. There were dramatic eulogies from your favorite creators, photo ops with ugly panty tombstones, and a collective moment of saying goodbye to a habit that no longer serves us.
“Whisper is helping Filipinas say RIP to their ugly period panties because with the right pad like Whisper Day & Night Protect, they shouldn’t need a backup plan anymore,” says Katrina Mangubat, Senior Communications Manager of Whisper.Guests bid farewell to discomfort and say hello to all-day, all-night protection at Whisper’s “R.I.P. Ugly Panties” launch. The floral-filled event celebrated the new Whisper Day and Night Protect Pad—designed to end leaks, stains, and unflattering underwear moments for good.
Why You Should Join
If you’re still hanging on to your ugly period panties (and we know you are), Whisper’s RIP Ugly Panties campaign is your invitation to be part of a growing movement. Join and celebrate this shift towards leak-free periods, body confidence, and yes—cuter underwear. It’s time.
Say goodbye to the ugly panties habit for good. #RIPUglyPanties
⸻
Follow the conversation on TikTok (@whisperphilippines) and Instagram (@whisperphilippines) with #RIPUglyPanties.
